Oshan Contemporary Sushi offers an unparalleled omakase experience in Melbourne, distinguished by a Brazilian twist. Unlike conventional dining experiences, Oshan encourages guests to slow down, savour and immerse themselves in the world-class omakase. Complementing the experience is a thoughtfully curated beverage menu, featuring biodynamic wines, non-alcoholic cocktails, and sake selections designed by a specialist sake sommelier.

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Beyond the restaurant's confines, Oshan Contemporary Sushi extends its culinary delights with sushi hampers and catering platters, available for enjoyment at home or catering to special occasions and corporate events.

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Our primary focus was on reviewing the restaurant's menu and strategy, providing insights on pricing and devising a tailored restaurant business plan to propel Oshan to new heights. As part of this collaboration, our team conducted a specialist financial review, encompassing labour cost analysis, break-even analysis, and food cost analysis, all in support of a growth strategy.

 

The comprehensive research and industry insights derived from our proven experience culminated in the creation and implementation of a sustainable restaurant marketing strategy and business plan. This encompassed an effective pricing strategy and recommendations for all facets of restaurant sales and marketing, spanning signage, digital marketing, social media marketing, and brand development. Perfectly Paired assisted Oshan Contemporary Sushi in establishing its tone of voice, identifying its target market, and strategically planning for the bright future that this exceptional Melbourne restaurant will undoubtedly enjoy.

 

Sampling the hand-crafted sushi, a crucial part of the omakase dining experience, was an additional perk that added to the pleasure of our Perfectly Paired team during this collaboration.